The Rise of Alternate Credentialing

Alternative Credentialing -- New paths, new opportunities


To thrive in today’s fast-evolving job market, students need flexible ways to quickly develop and demonstrate new skills. Alternative credentialing is helping to address this problem.

UPCEA and Pearson surveyed 190 institutions to determine the role alternative credentials play in higher education. Learn more about the key findings and download the complete report, Demographic Shifts in Educational Demand and the Rise of Alternative Credentials. Our colleague, Peter Janzow from Pearson, is co-author with Penn State and UPCEA.

Major findings:

  • 94% of institutions offer alternative credentials
  • One in five institutions offers badges
  • Badges are most commonly offered in the business industry
  • 71% of institutions have consistent engagement with the business community for internships, practicums, and job placement
  • 64% of respondents either strongly or somewhat agreed that their institution sees alternative credentialing as an important strategy for its future success